"Actually, after while, finding the ideas is the easy part. Sorting them through and turning them into stories, now, that's the hard work"

This quote by Sarah Zettel speaks with the innovative procedure of writing. It recommends that the most tough part of writing is not coming up with concepts, however rather taking those concepts and turning them into stories. This is a difficult task because it requires the writer to take the ideas and craft them into a cohesive story. It is insufficient to merely have concepts, but rather the writer needs to have the ability to arrange them in such a way that makes sense and is fascinating to the reader. This is the effort that Sarah Zettel is describing. It is inadequate to just have concepts, but rather the author needs to be able to take those ideas and turn them into stories that are interesting and meaningful. This is the difficult part of writing, and it is what separates the excellent authors from the terrific ones.