"As advertising blather becomes the nation's normal idiom, language becomes printed noise"

This quote by George Will speaks to the power of advertising and its impact on language. He suggests that as advertising becomes more pervasive, it has a negative result on language, making it less meaningful and more superficial. He indicates that language is being decreased to a series of useless slogans and buzzwords, which are utilized to manipulate people into buying products. This quote likewise suggests that language is being used as a tool to distract people from the genuine issues and to develop an incorrect complacency. Will's quote is a caution that language is being used to control individuals and to develop a false sense of reality. He is warning us to be familiar with the power of marketing and to be conscious of how it is affecting our language.