"Campaigning in Wyoming is politics at its most retail level. It's done one voter at a time"

In this quote, Mary Cheney is highlighting the unique nature of political campaigning in Wyoming. She describes it as being at its most "retail level," suggesting that it is really personal and customized. Unlike larger states where politicians may focus on mass media and large rallies, campaigning in Wyoming is done on a much smaller scale. It includes connecting with citizens one at a time, comprehending their issues and concerns, and developing a personal relationship with them. This method needs a great deal of effort and devotion, however it also enables a more intimate and authentic connection between the prospect and the voter. In general, Cheney is emphasizing the significance of individual interactions in the political process in Wyoming.