"If you are first you are first. If you are second you are nothing"

This quote by Bill Shankly highlights the importance of being the best and achieving success. It recommends that being very first is the ultimate goal and anything less is thought about a failure. Shankly, a popular football manager, believed in the power of competition and the drive to be the very best. He thought that being 2nd implied being forgotten and irrelevant. This quote can be translated as a motivation to constantly pursue quality and never settle for anything less. It also highlights the competitive nature of sports and the desire to be the leading entertainer. In general, this quote serves as a pointer to always aim for the top spot and never choose mediocrity.