"If you take the approach that you want to scrape every last nickel off the table, that'll work one or two times, but after awhile, your reputation will precede you"

This quote by Tom Hicks suggests that if somebody is solely concentrated on optimizing their profits and benefiting from every opportunity, they may see short-term success. Nevertheless, over time, their reputation will suffer and individuals will end up being mindful of their selfish intentions. This can ultimately cause unfavorable effects and impede their future success. Hicks is warning versus being too greedy and highlighting the importance of maintaining a good credibility in the long run. It functions as a tip to prioritize stability and ethical habits in service transactions rather than solely chasing financial gain.