"In a way it costs thousands dollars before you could actually go out to put the show on because you'll need equipments, all the lights you know, and that's more just going out and playing you know"

John Deacon is describing the cost of placing on a program. He is saying that it can cost countless dollars to place on a program due to the fact that of the equipment and lighting that is required. He is highlighting that putting on a program is more than simply playing music, which there are many other costs related to it. He is likely referring to the expense of leasing or buying equipment, hiring service technicians, and other expenses connected with placing on a show. He is also likely referring to the cost of advertising and promo for the program. All of these expenses can add up rapidly and can be rather pricey. John Deacon is highlighting that placing on a program is not as easy as simply playing music, which there are numerous other expenses related to it.