Famous quote by David Ogilvy

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Many manufacturers secretly question whether advertising really sells their product, but are vaguely afraid that their c
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"Many manufacturers secretly question whether advertising really sells their product, but are vaguely afraid that their competitors might steal a march on them if they stopped"

- David Ogilvy

About this Quote

This quote by David Ogilvy suggests that lots of producers are uncertain about the efficiency of marketing in selling their product. They understand that their rivals may get a benefit over them if they stopped advertising, so they continue to do so despite their doubts. This could be because they are afraid of the repercussions of not marketing, such as losing market share or being viewed as out-of-date. It might also be due to the fact that they are uncertain of what other techniques they might utilize to promote their product. Ogilvy's quote highlights the importance of marketing in the modern-day service world, and the need for manufacturers to stay competitive in order to remain successful.

About the Author

David Ogilvy This quote is written / told by David Ogilvy between June 23, 1911 and July 21, 1999. He was a famous Businessman from England. The author also have 47 other quotes.

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