"That's what we wanted to get across in that moment, particularly when Shaun goes to the shop when he's all hung over. He doesn't notice any of the zombies around him just because he never had before, so why should he at that point?"

In this quote, Simon Pegg is talking about a specific minute in the film "Shaun of the Dead." He explains that the objective of the scene was to communicate a sense of obliviousness and complacency in the character of Shaun. Regardless of being surrounded by zombies, Shaun is so used to his mundane routine that he does not even see the threat around him. Pegg recommends that this is a commentary on humanity - we typically become so familiar with our every day lives that we stop working to see the bigger picture or potential risks. This moment acts as a wake-up call for Shaun and the audience, highlighting the significance of knowing our environments and not becoming too comfortable in our regimens.