"The more we thought, the more they all sounded boring compared to Apple. You didn't have to have a real specific reason for choosing a name when you were a little tiny company of two people; you choose any name you want"
- Steve Wozniak
About this Quote
In this quote, Steve Wozniak, co-founder of Apple, is assessing the procedure of picking a name for their company. He explains that as they thought of various names, they all seemed uninteresting compared to the name Apple. He also discusses that when they were just a small company with only two individuals, they didn't feel the requirement to have a particular reason for picking a name. They had the flexibility to select any name they wanted. This quote highlights the simpleness and spontaneity of the early days of Apple, where they were not bound by rules or expectations and had the ability to make decisions based upon their own preferences.
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