"Advertisers and marketers should be looking to bring new experiences to different parts of the brain. It's a more profound idea than just dropping a billboard into a video game"
- Jaron Lanier
About this Quote
This quote by Jaron Lanier suggests that marketers and marketers ought to be searching for ways to engage with consumers on a much deeper level than just displaying a signboard in a computer game. He is recommending that they need to be searching for ways to create new experiences that will promote various parts of the brain. This might be done through interactive experiences, such as virtual reality, or through creative storytelling that will record the attention of the customer. By developing experiences that will engage the consumer on a much deeper level, advertisers and online marketers will have the ability to develop a more significant connection with their target market.
This quote is written / told by Jaron Lanier somewhere between May 3, 1960 and today. He was a famous Artist from USA.
The author also have 14 other quotes.
"He who joyfully marches to music in rank and file has already earned my contempt. He has been given a large brain by mistake, since for him the spinal cord would suffice"
"You have two hemispheres in your brain - a left and a right side. The left side controls the right side of your body and right controls the left half. It's a fact. Therefore, left-handers are the only people in their right minds"
