"Men can have a huge turnover of sponsorship and still survive a lot better than the women. But the women's ratings are better, at least at home in the United States than in the men's tennis"

This quote by Billie Jean King speaks with the inequality between guys's and females's tennis. She is mentioning that men's tennis has the ability to make it through despite having a high turnover of sponsors, while women's tennis is not as lucky. She likewise keeps in mind that ladies's tennis rankings are better in the United States than males's tennis. This recommends that there is a higher demand for women's tennis in the US, however that the sport is not receiving the exact same level of support as males's tennis. This highlights the requirement for more financial investment in females's tennis, both in regards to sponsorships and in terms of media protection. King's quote is a tip that ladies's tennis is simply as exciting and competitive as guys's tennis, and that it is worthy of the very same level of support.