"When you're doing a deal with someone in the southern Sahara, it's a very different way of doing business than in London. You can't sign them in the usual way because they'd end up getting ripped off, which would defeat the object of setting up a label like this"

This quote by Damon Albarn speaks to the relevance of comprehending the social context of company ventures. He is suggesting that when doing company in the southerly Sahara, it is important to be familiar with the various ways of working than in London. He is stressing that it is important to be mindful of the capacity for exploitation and to ensure that individuals associated with the bargain are not made the most of. He is additionally recommending that when establishing a tag, it is very important to be familiar with the social context and to guarantee that individuals involved in the offer are not made the most of. This quote talks with the importance of bearing in mind cultural distinctions and to make certain that everybody associated with the bargain is dealt with relatively and also with respect. It is very important to be knowledgeable about the capacity for exploitation and to make sure that the people associated with the deal are not made use of. This quote speaks to the value of being mindful of social differences and also to make certain that every person involved in the offer is dealt with relatively and also with regard.