Skip to main content

Success Quote by Joyce A. Myers

"A BMW can't take you as far as a diploma"

About this Quote

A BMW is the perfect decoy object: shiny, loud, instantly legible as success. Joyce A. Myers uses it as a foil to make a blunt, almost parental point about status versus substance. The line works because it weaponizes aspiration. It doesn’t shame desire; it redirects it. You want the symbol? Fine. But invest first in the thing that actually changes your trajectory.

The phrasing “can’t take you as far” is doing heavy lifting. It turns consumption into a journey metaphor, then quietly flips the map. A car takes you places in the literal sense, but Myers is talking about distance in social mobility: credibility, access, options, resilience when the market turns. A diploma, for all its inflated cost and uneven payoff, still functions as a passkey in many rooms - especially in corporate and professional settings where gatekeeping often hides behind “qualifications.”

The subtext is also a critique of performative success culture: the temptation to look rich before you’re stable, to finance an image while deferring the less photogenic grind of education and skill-building. It’s not subtle that BMW is singled out; it’s a brand shorthand for “I’ve made it,” the kind of purchase that can drain future capacity to actually make it.

Coming from a businessman, the context reads like advice from the side of the hiring desk: signals matter, but credentials compound. The punchline is capitalist, not sentimental: buy the asset that appreciates you.

Quote Details

TopicKnowledge
SourceHelp us find the source
Cite

Citation Formats

APA Style (7th ed.)
Myers, Joyce A. (2026, January 15). A BMW can't take you as far as a diploma. FixQuotes. https://fixquotes.com/quotes/a-bmw-cant-take-you-as-far-as-a-diploma-152391/

Chicago Style
Myers, Joyce A. "A BMW can't take you as far as a diploma." FixQuotes. January 15, 2026. https://fixquotes.com/quotes/a-bmw-cant-take-you-as-far-as-a-diploma-152391/.

MLA Style (9th ed.)
"A BMW can't take you as far as a diploma." FixQuotes, 15 Jan. 2026, https://fixquotes.com/quotes/a-bmw-cant-take-you-as-far-as-a-diploma-152391/. Accessed 12 Feb. 2026.

More Quotes by Joyce Add to List
Diploma vs BMW: Education Outlasts Material Wealth
Click to enlarge Portrait | Landscape

About the Author

USA Flag

Joyce A. Myers is a Businessman from USA.

3 more quotes available

View Profile

Similar Quotes

Solange Knowles, Actress
Solange Knowles
Maggie Gyllenhaal, Actress