"A couple of weeks is a long time in American politics"
About this Quote
“A couple of weeks is a long time in American politics” lands because it weaponizes understatement. Jennings, the consummate broadcast journalist, isn’t marveling at politics so much as warning viewers about its churn: the narrative you’re clinging to is already expiring. Two weeks is nothing in lived experience, but in the media-politics feedback loop it’s an era. The line flatters the audience’s sense of being in a consequential moment while quietly reminding them how quickly that feeling will be repackaged.
The intent is partly procedural. Jennings is translating a chaotic system into a digestible rule of thumb for a mass audience: don’t overcommit to today’s certainty, because the incentives of campaigns, parties, and press will manufacture a new certainty by next Tuesday. It’s also a subtle defense of journalism’s constant reset button. When the story changes fast, the coverage changes fast; what looks like fickleness can be framed as responsiveness.
Subtext: American politics is less a contest of fixed ideas than an arena of momentum, optics, and managed attention. “A couple of weeks” evokes the campaign calendar - polling cycles, opposition-research drops, news dumps, debate prep, gaffes - the short half-life of scandal and the even shorter half-life of outrage. Jennings came of age in the era when television could crown a “front-runner” and undo them just as efficiently, and he helped narrate that acceleration.
The line still reads like a primer on our present: not that politics has become shallow, but that it’s become timed. Power belongs to whoever can survive the next two weeks, then define them.
The intent is partly procedural. Jennings is translating a chaotic system into a digestible rule of thumb for a mass audience: don’t overcommit to today’s certainty, because the incentives of campaigns, parties, and press will manufacture a new certainty by next Tuesday. It’s also a subtle defense of journalism’s constant reset button. When the story changes fast, the coverage changes fast; what looks like fickleness can be framed as responsiveness.
Subtext: American politics is less a contest of fixed ideas than an arena of momentum, optics, and managed attention. “A couple of weeks” evokes the campaign calendar - polling cycles, opposition-research drops, news dumps, debate prep, gaffes - the short half-life of scandal and the even shorter half-life of outrage. Jennings came of age in the era when television could crown a “front-runner” and undo them just as efficiently, and he helped narrate that acceleration.
The line still reads like a primer on our present: not that politics has become shallow, but that it’s become timed. Power belongs to whoever can survive the next two weeks, then define them.
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