"A great many people mistake opinions for thoughts"
About this Quote
The subtext is about discipline. Thoughts require friction: weighing trade-offs, interrogating assumptions, running numbers, listening to inconvenient data, entertaining the possibility that you’re wrong. Opinions, by contrast, are cheap and often prepackaged; they arrive fully formed from headlines, ideology, or a single vivid anecdote. Prochnow’s phrasing - “mistake” - is key: he frames it as an error anyone can make, not a moral failing. That keeps the critique usable rather than sanctimonious, which is exactly the kind of language that travels in professional settings.
Contextually, Prochnow lived through an era when modern management, mass media, and public relations matured into dominant forces. His warning anticipates today’s attention economy: hot takes proliferate; actual thinking is slower, quieter, and less performative. The quote works because it’s a diagnostic you can apply instantly to yourself mid-sentence: am I reasoning, or just declaring?
Quote Details
| Topic | Reason & Logic |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
Prochnow, Herbert V. (2026, January 14). A great many people mistake opinions for thoughts. FixQuotes. https://fixquotes.com/quotes/a-great-many-people-mistake-opinions-for-thoughts-173145/
Chicago Style
Prochnow, Herbert V. "A great many people mistake opinions for thoughts." FixQuotes. January 14, 2026. https://fixquotes.com/quotes/a-great-many-people-mistake-opinions-for-thoughts-173145/.
MLA Style (9th ed.)
"A great many people mistake opinions for thoughts." FixQuotes, 14 Jan. 2026, https://fixquotes.com/quotes/a-great-many-people-mistake-opinions-for-thoughts-173145/. Accessed 12 Feb. 2026.










