"A story never looks as good as when the other fellow buys it"
About this Quote
The line works because it’s a quiet jab at the creator’s vanity. “Never looks as good” implies the story’s value is partly an illusion manufactured by proximity. Writers and producers fall in love with their own pitch; Thalberg’s point is that distance, skepticism, and skin in the game are clarifying forces. The “other fellow” is doing more than buying rights. He’s validating the producer’s judgment, laundering personal taste into public demand. In that moment, the story upgrades from a private obsession to an asset.
Context matters: Thalberg operated at the height of vertically integrated Hollywood, where “story” was less sacred text than raw material to be packaged with stars, budgets, and publicity. His cynicism isn’t anti-art; it’s managerial. He’s naming the uncomfortable truth that in commercial culture, belief is contagious, and nothing boosts belief like a purchase order.
Quote Details
| Topic | Witty One-Liners |
|---|---|
| Source | Help us find the source |
| Cite | Cite this Quote |
Citation Formats
APA Style (7th ed.)
Thalberg, Irving. (n.d.). A story never looks as good as when the other fellow buys it. FixQuotes. https://fixquotes.com/quotes/a-story-never-looks-as-good-as-when-the-other-126949/
Chicago Style
Thalberg, Irving. "A story never looks as good as when the other fellow buys it." FixQuotes. Accessed February 2, 2026. https://fixquotes.com/quotes/a-story-never-looks-as-good-as-when-the-other-126949/.
MLA Style (9th ed.)
"A story never looks as good as when the other fellow buys it." FixQuotes, https://fixquotes.com/quotes/a-story-never-looks-as-good-as-when-the-other-126949/. Accessed 2 Feb. 2026.







