"After people have repeated a phrase a great number of times, they begin to realize it has meaning and may even be true"
About this Quote
The intent is less about language as poetry than language as technology - a social instrument that can program belief. Wells wrote in an era when mass newspapers, advertising, and propaganda were rapidly professionalizing; public opinion was becoming something you could manufacture at scale. That context matters. He’s observing an early version of the feedback loop that modern media perfected: repetition creates recognition; recognition breeds trust; trust smuggles in assent.
Subtext: people don’t just accept repeated phrases because they’re gullible. They accept them because repetition reduces cognitive friction. Familiarity reads as safety; a well-worn phrase offers membership, a shorthand that signals you’re on the right side of the room. Wells implies a quiet danger: once a phrase becomes a social password, challenging it isn’t just intellectual dissent, it’s a form of social deviance.
The line also carries a sly warning to writers and politicians alike. If meaning can be reverse-engineered by repetition, then rhetoric can outrun evidence. Wells, a futurist with a skeptic’s streak, is pointing at the machinery beneath “common sense” and reminding you it’s often just common recitation.
Quote Details
| Topic | Truth |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
Wells, H.G. (2026, January 18). After people have repeated a phrase a great number of times, they begin to realize it has meaning and may even be true. FixQuotes. https://fixquotes.com/quotes/after-people-have-repeated-a-phrase-a-great-23639/
Chicago Style
Wells, H.G. "After people have repeated a phrase a great number of times, they begin to realize it has meaning and may even be true." FixQuotes. January 18, 2026. https://fixquotes.com/quotes/after-people-have-repeated-a-phrase-a-great-23639/.
MLA Style (9th ed.)
"After people have repeated a phrase a great number of times, they begin to realize it has meaning and may even be true." FixQuotes, 18 Jan. 2026, https://fixquotes.com/quotes/after-people-have-repeated-a-phrase-a-great-23639/. Accessed 12 Feb. 2026.













