"American youth attributes much more importance to arriving at driver's license age than at voting age"
About this Quote
The subtext is classic McLuhan: the medium isn’t neutral. The car, as a technology and a social system, reorganizes desire. It rewrites adolescence into a story of personal autonomy measured in miles, not in agency measured at the ballot box. The driver’s license becomes a credential in the real operating system of American life: suburban sprawl, consumer convenience, dating, part-time jobs, and the mythology of the open road. Voting belongs to an older operating system - print-era civics, public institutions, deliberation - one that asks you to believe your individual act matters inside a mass.
Context matters too. Mid-century North America was building highways and television, not town halls. Politics was increasingly mediated, packaged, and remote; driving was immediate, tactile, and self-directed. The line reads as a small, wry observation, but it’s really a critique of how technological environments shrink citizenship while expanding consumer selfhood.
Quote Details
| Topic | Youth |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
McLuhan, Marshall. (2026, January 18). American youth attributes much more importance to arriving at driver's license age than at voting age. FixQuotes. https://fixquotes.com/quotes/american-youth-attributes-much-more-importance-to-744/
Chicago Style
McLuhan, Marshall. "American youth attributes much more importance to arriving at driver's license age than at voting age." FixQuotes. January 18, 2026. https://fixquotes.com/quotes/american-youth-attributes-much-more-importance-to-744/.
MLA Style (9th ed.)
"American youth attributes much more importance to arriving at driver's license age than at voting age." FixQuotes, 18 Jan. 2026, https://fixquotes.com/quotes/american-youth-attributes-much-more-importance-to-744/. Accessed 12 Feb. 2026.








