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Politics & Power Quote by Robert Welch

"And it was under Wilson that the first great propaganda slogan was coined and emblazoned everywhere, to make Americans start thinking favorably of democracies and forget that we had a republic"

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Welch’s line is engineered as a moral alarm bell: not a critique of one policy but an indictment of a national self-concept that, in his telling, got quietly swapped out while people weren’t looking. The hook is the insinuation of theft. “Coined and emblazoned everywhere” frames political language as mass production and advertising, not deliberation. The target isn’t just Woodrow Wilson; it’s the modern machinery of persuasion that can make an idea feel inevitable by sheer repetition.

The sharpest move is the republic-versus-democracy contrast. Welch isn’t offering a civics lecture; he’s exploiting a fissure in American political mythology. “Republic” carries constitutional restraint, minority protections, a sense of inherited structure. “Democracy,” in his framing, is a looser, more emotive word: flatter, more exportable, easier to chant, and therefore easier to weaponize. The subtext is conspiratorial but rhetorically effective: if elites can rename the system, they can rename the limits on power.

Context matters. Wilson’s presidency coincided with America’s entry into World War I and the birth of modern state communication: the Committee on Public Information, poster campaigns, synchronized messaging, the idea that public opinion could be managed at scale. Welch, writing from a Cold War anti-communist worldview, retrofits that moment into a foundational betrayal. It’s a classic populist technique: turn semantic drift into political proof, treating language change as the smoking gun of ideological capture.

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TopicFreedom
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APA Style (7th ed.)
Welch, Robert. (2026, January 16). And it was under Wilson that the first great propaganda slogan was coined and emblazoned everywhere, to make Americans start thinking favorably of democracies and forget that we had a republic. FixQuotes. https://fixquotes.com/quotes/and-it-was-under-wilson-that-the-first-great-116249/

Chicago Style
Welch, Robert. "And it was under Wilson that the first great propaganda slogan was coined and emblazoned everywhere, to make Americans start thinking favorably of democracies and forget that we had a republic." FixQuotes. January 16, 2026. https://fixquotes.com/quotes/and-it-was-under-wilson-that-the-first-great-116249/.

MLA Style (9th ed.)
"And it was under Wilson that the first great propaganda slogan was coined and emblazoned everywhere, to make Americans start thinking favorably of democracies and forget that we had a republic." FixQuotes, 16 Jan. 2026, https://fixquotes.com/quotes/and-it-was-under-wilson-that-the-first-great-116249/. Accessed 4 Feb. 2026.

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Robert Welch is a Writer.

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