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Daily Inspiration Quote by Arnold Schwarzenegger

"And now, of course this is another thing I didn't count on, that now as the governor of the state of California, I am selling California worldwide. You see that? Selling"

About this Quote

There is a telltale hiccup in the phrasing: “of course” followed immediately by “I didn’t count on.” Schwarzenegger is performing spontaneity while quietly reclaiming control of the narrative. He’s admitting surprise, but the surprise is calibrated - a way to make a politically awkward reality sound like a happy accident. As an actor turned governor, he’s always been fluent in the language of brand, and here he basically admits that the job has turned him into a walking ad campaign.

The repetition does the heavy lifting. “Selling California worldwide. You see that? Selling.” The echo lands like a self-check in real time, half proud, half incredulous, half defensive. It’s also a wink to the audience: yes, the terminator is now a pitchman for public policy. “You see that?” recruits the listener as a co-conspirator, asking for recognition rather than permission. He’s not arguing for the legitimacy of “selling” a state; he’s normalizing it by saying it out loud.

Context matters: early-2000s California was a global entertainment capital with a budget crisis, and Schwarzenegger was elected as a disruption candidate who promised to run government with private-sector efficiency. The subtext is neoliberal without the jargon: California isn’t just a place with citizens, it’s a product competing for investment, tourism, and prestige. The genius, and the risk, is the same: he makes the transactional nature of modern governance sound refreshingly honest, even as it blurs the line between leadership and marketing.

Quote Details

TopicMarketing
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Citation Formats

APA Style (7th ed.)
Schwarzenegger, Arnold. (2026, January 17). And now, of course this is another thing I didn't count on, that now as the governor of the state of California, I am selling California worldwide. You see that? Selling. FixQuotes. https://fixquotes.com/quotes/and-now-of-course-this-is-another-thing-i-didnt-29913/

Chicago Style
Schwarzenegger, Arnold. "And now, of course this is another thing I didn't count on, that now as the governor of the state of California, I am selling California worldwide. You see that? Selling." FixQuotes. January 17, 2026. https://fixquotes.com/quotes/and-now-of-course-this-is-another-thing-i-didnt-29913/.

MLA Style (9th ed.)
"And now, of course this is another thing I didn't count on, that now as the governor of the state of California, I am selling California worldwide. You see that? Selling." FixQuotes, 17 Jan. 2026, https://fixquotes.com/quotes/and-now-of-course-this-is-another-thing-i-didnt-29913/. Accessed 11 Feb. 2026.

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Arnold Schwarzenegger

Arnold Schwarzenegger (born July 30, 1947) is a Actor from Austria.

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