"And what does reward virtue? You think the communist commissar rewards virtue? You think a Hitler rewards virtue? You think, excuse me, if you'll pardon me, American presidents reward virtue? Do they choose their appointees on the basis of the virtue of the people appointed or on the basis of their political clout?"
About this Quote
The subtext is classic Friedman: skepticism that political institutions can be reliably designed to identify and reward goodness. He’s pushing against a sentimental faith in benevolent planners or wise statesmen, the idea that if we just put the right people in charge, public power will be administered ethically. His punchline lands on “political clout,” a phrase that drags appointment-making down from civic idealism to transactional reality. Virtue, in this frame, is not irrelevant; it’s simply not the selection mechanism.
Context matters. Friedman spent his career challenging the moral claims made on behalf of state action, especially in mid-century arguments for technocratic governance and expansive bureaucracies. This passage is less about praising markets than about warning against moral outsourcing: if you build a system that depends on virtuous gatekeepers, you’re building on the least dependable input in politics. The sharpness isn’t nihilism; it’s a demand for incentives and constraints that don’t require saints to function.
Quote Details
| Topic | Honesty & Integrity |
|---|---|
| Source | Help us find the source |
| Cite | Cite this Quote |
Citation Formats
APA Style (7th ed.)
Friedman, Milton. (n.d.). And what does reward virtue? You think the communist commissar rewards virtue? You think a Hitler rewards virtue? You think, excuse me, if you'll pardon me, American presidents reward virtue? Do they choose their appointees on the basis of the virtue of the people appointed or on the basis of their political clout? FixQuotes. https://fixquotes.com/quotes/and-what-does-reward-virtue-you-think-the-895/
Chicago Style
Friedman, Milton. "And what does reward virtue? You think the communist commissar rewards virtue? You think a Hitler rewards virtue? You think, excuse me, if you'll pardon me, American presidents reward virtue? Do they choose their appointees on the basis of the virtue of the people appointed or on the basis of their political clout?" FixQuotes. Accessed February 2, 2026. https://fixquotes.com/quotes/and-what-does-reward-virtue-you-think-the-895/.
MLA Style (9th ed.)
"And what does reward virtue? You think the communist commissar rewards virtue? You think a Hitler rewards virtue? You think, excuse me, if you'll pardon me, American presidents reward virtue? Do they choose their appointees on the basis of the virtue of the people appointed or on the basis of their political clout?" FixQuotes, https://fixquotes.com/quotes/and-what-does-reward-virtue-you-think-the-895/. Accessed 2 Feb. 2026.










