"As a producer, I think one of the most important decisions you make is not necessarily the material you are working on but the production apparatus that you choose to develop the project with, and that determines what funding you go to, it determines many factors"
About this Quote
The intent is pragmatic but not cynical. Egoyan isn’t reducing cinema to spreadsheets; he’s identifying where power lives. “Material” flatters the artist’s self-image: the script, the themes, the performances. “Apparatus” names the reality that determines what kind of movie the material is allowed to become. Funding is not neutral patronage; it’s a set of expectations baked into a pipeline. Choose a public funder and you’re often committing to cultural mandates, domestic talent requirements, and festival-facing prestige. Choose a commercial financier and you’re trading for market logic, packaging, and recoupment pressure. Either way, form follows financing.
Context matters: Egoyan emerged from Canada’s ecosystem, where institutions and international co-productions can enable daring work while also steering it. His subtext is a warning and a strategy: if you care about artistic outcomes, you have to design the machine that will carry the film, because that machine will inevitably rewrite the film.
Quote Details
| Topic | Decision-Making |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
Egoyan, Atom. (2026, January 17). As a producer, I think one of the most important decisions you make is not necessarily the material you are working on but the production apparatus that you choose to develop the project with, and that determines what funding you go to, it determines many factors. FixQuotes. https://fixquotes.com/quotes/as-a-producer-i-think-one-of-the-most-important-41971/
Chicago Style
Egoyan, Atom. "As a producer, I think one of the most important decisions you make is not necessarily the material you are working on but the production apparatus that you choose to develop the project with, and that determines what funding you go to, it determines many factors." FixQuotes. January 17, 2026. https://fixquotes.com/quotes/as-a-producer-i-think-one-of-the-most-important-41971/.
MLA Style (9th ed.)
"As a producer, I think one of the most important decisions you make is not necessarily the material you are working on but the production apparatus that you choose to develop the project with, and that determines what funding you go to, it determines many factors." FixQuotes, 17 Jan. 2026, https://fixquotes.com/quotes/as-a-producer-i-think-one-of-the-most-important-41971/. Accessed 7 Feb. 2026.

