"Be a yardstick of quality. Some people aren't used to an environment where excellence is expected"

This quote by Steve Jobs motivates individuals to pursue quality and to be a standard for quality. He is recommending that people should not choose mediocrity, however rather make every effort to be the very best they can be. He likewise indicates that excellence ought to be expected in any environment, and that people must not be content with anything less. This quote motivates people to press themselves to reach their greatest capacity and to be a good example for others. It also indicates that quality must be the standard, not the exception. By setting a high standard for quality, individuals can influence others to reach their own goals and to strive for excellence. This quote is a suggestion that quality ought to be the objective in any environment, which individuals ought to not be content with anything less.