"Be willing to take risks with a high probability of failure"
About this Quote
The subtext is also a cultural corrective. A lot of “risk-taking” rhetoric is cosmetic: people want the identity of boldness without the social cost of being wrong in public. Altman’s phrasing forces you to accept the reputational bruising that comes with repeated failure, and to treat that bruising as the admission ticket to non-obvious wins. It’s a quiet endorsement of volatility as a lifestyle choice: build a career and a company that can survive many small losses while remaining exposed to a few enormous gains.
Context matters: Altman sits at the intersection of venture capital logic and founder mythology, where portfolios and product roadmaps both assume most shots miss. The quote works because it’s both invitation and warning: if you can’t tolerate frequent failure, you’re not just avoiding pain, you’re opting out of the only terrain where genuinely new things tend to happen.
Quote Details
| Topic | Failure |
|---|---|
| Source | Sam Altman, blog post “How To Be Successful” (2019-03) |
| Cite | Cite this Quote |
Citation Formats
APA Style (7th ed.)
Altman, Sam. (n.d.). Be willing to take risks with a high probability of failure. FixQuotes. https://fixquotes.com/quotes/be-willing-to-take-risks-with-a-high-probability-184258/
Chicago Style
Altman, Sam. "Be willing to take risks with a high probability of failure." FixQuotes. Accessed February 3, 2026. https://fixquotes.com/quotes/be-willing-to-take-risks-with-a-high-probability-184258/.
MLA Style (9th ed.)
"Be willing to take risks with a high probability of failure." FixQuotes, https://fixquotes.com/quotes/be-willing-to-take-risks-with-a-high-probability-184258/. Accessed 3 Feb. 2026.










