"But today the quickest way to save your bottom line is to cut off research"
About this Quote
The intent is pointedly anti-short-termism. Bose built a company around patient experimentation, the kind that looks wasteful right up until it changes an industry. He’s warning that modern business incentives treat R&D as discretionary because its returns arrive late, unevenly, and often in forms accounting can’t easily attribute. Research fails a common executive test: it doesn’t reliably flatter the next earnings call.
The subtext: when leaders say they’re being “disciplined,” they often mean they’re mortgaging the future. Cutting research is politically easy inside organizations, too. It rarely triggers immediate customer revolt, and it can be justified as “focus” or “efficiency.” The damage surfaces later: a thinner pipeline, a talent exodus, a creeping sameness that competitors can smell.
Context matters. Bose is speaking as an inventor-operator, not a pundit. He’s defending the long, iterative path of innovation against a culture that confuses cost control with strategy. The quote works because it’s practical, not romantic: he’s not sanctifying research; he’s showing how quickly a company can choose decline while calling it savings.
Quote Details
| Topic | Business |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
Bose, Amar. (2026, January 18). But today the quickest way to save your bottom line is to cut off research. FixQuotes. https://fixquotes.com/quotes/but-today-the-quickest-way-to-save-your-bottom-9713/
Chicago Style
Bose, Amar. "But today the quickest way to save your bottom line is to cut off research." FixQuotes. January 18, 2026. https://fixquotes.com/quotes/but-today-the-quickest-way-to-save-your-bottom-9713/.
MLA Style (9th ed.)
"But today the quickest way to save your bottom line is to cut off research." FixQuotes, 18 Jan. 2026, https://fixquotes.com/quotes/but-today-the-quickest-way-to-save-your-bottom-9713/. Accessed 9 Feb. 2026.









