"Commercials capture your attention, that's all"
- Calvin Klein
About this Quote
This quote by Calvin Klein speaks to the power of marketing and how it can capture the attention of its audience. It recommends that the function of commercials is to get the attention of audiences, which this is the only objective of marketing. This implies that the effectiveness of a commercial is based upon how well it can capture the attention of its viewers. It likewise suggests that the content of the commercial is secondary to its ability to attract audiences. This quote highlights the importance of marketing in today's society, and how it can be utilized to affect people's decisions and viewpoints. It also acts as a reminder that commercials are developed to be eye-catching, which audiences ought to be aware of this when seeing them.
About the Author