"Courteous treatment will make a customer a walking advertisement"

This quote by James Cash Penney highlights the value of polite treatment when handling customers. It suggests that if a customer is treated with respect and compassion, they will become a walking advertisement for the business. This means that they will spread the word about the business to others, and potentially generate more customers. This quote highlights the value of client service, and how it can have a favorable effect on a company. It also recommends that customers need to be treated with regard and kindness, as this will lead to more positive word of mouth and more customers. By treating consumers with courtesy and regard, services can create a positive credibility and increase their client base.