"'Design Star' was incredible, and I didn't think it could get any better, and then 'Color Splash' happened"
About this Quote
There is a particular kind of humility that only exists when you are also selling something, and David Bromstad nails it here. The line reads like a fan’s gush, but it’s really a tightly engineered piece of brand narration: I was already on a hit show, I had every reason to plateau, then the next project surpassed the first. It’s gratitude with a marketing spine.
The intent is clear: affirm the HGTV talent-factory arc where charisma becomes credibility. “Design Star” isn’t just a résumé bullet; it’s the origin story, the televised boot camp that grants legitimacy. By positioning it as “incredible,” Bromstad flatters the platform that minted him, then pivots to “Color Splash” as the breakthrough where his signature could finally take over. The phrase “and then… happened” is doing heavy lifting. It casts success as slightly magical, as if the universe surprised him, rather than a carefully negotiated career move.
The subtext is about escalation culture in lifestyle media: the pressure for each new series to be bigger, brighter, more “you.” “Color Splash” isn’t framed as a continuation; it’s framed as a level-up, implying that the brand has momentum and that the audience is right to keep following. Coming from a designer, it also quietly sells a design philosophy: color as spectacle, transformation as entertainment, personality as product. It’s not just about rooms getting better. It’s about the public-facing self becoming more vivid, and making that vividness feel like a happy accident.
The intent is clear: affirm the HGTV talent-factory arc where charisma becomes credibility. “Design Star” isn’t just a résumé bullet; it’s the origin story, the televised boot camp that grants legitimacy. By positioning it as “incredible,” Bromstad flatters the platform that minted him, then pivots to “Color Splash” as the breakthrough where his signature could finally take over. The phrase “and then… happened” is doing heavy lifting. It casts success as slightly magical, as if the universe surprised him, rather than a carefully negotiated career move.
The subtext is about escalation culture in lifestyle media: the pressure for each new series to be bigger, brighter, more “you.” “Color Splash” isn’t framed as a continuation; it’s framed as a level-up, implying that the brand has momentum and that the audience is right to keep following. Coming from a designer, it also quietly sells a design philosophy: color as spectacle, transformation as entertainment, personality as product. It’s not just about rooms getting better. It’s about the public-facing self becoming more vivid, and making that vividness feel like a happy accident.
Quote Details
| Topic | Art |
|---|---|
| Source | Help us find the source |
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