Skip to main content

Motivation Quote by Lou Holtz

"Do right. Do your best. Treat others as you want to be treated"

About this Quote

Holtz’s line reads like locker-room minimalism, but it’s really a worldview tuned for pressure: simplify the moral math so you can execute when everything is chaotic. Three short imperatives, each tightening the aperture. “Do right” plants a non-negotiable ethical baseline. It’s deliberately vague because it’s meant to travel across situations a coach can’t script: recruiting temptations, playing hurt, taking shortcuts, blaming refs. Holtz isn’t litigating edge cases; he’s installing a reflex.

“Do your best” shifts from morality to effort, the currency coaches can actually measure. It’s also a preemptive strike against the two classic escapes: talent entitlement and defeatist alibis. The subtext is that results are unstable, but effort is owned. That’s how you keep a team coherent when the scoreboard isn’t.

“Treat others as you want to be treated” pulls the whole thing out of solitary grit and into culture. Football is hierarchies and collisions; the Golden Rule is a quiet corrective to hazing, ego, and the dehumanizing parts of competition. It’s not soft. It’s a demand for discipline in how you wield power, whether you’re a starter, a coach, or a kid buried on special teams.

Context matters: Holtz came up in an era when “character” talk in sports was both sincere and performative, a brand as much as a belief. The genius here is its portability. It works as personal advice, team policy, and public-facing creed - a three-line constitution that turns accountability into something simple enough to remember, and hard enough to live.

Quote Details

TopicKindness
SourceHelp us find the source
Cite

Citation Formats

APA Style (7th ed.)
Holtz, Lou. (2026, January 15). Do right. Do your best. Treat others as you want to be treated. FixQuotes. https://fixquotes.com/quotes/do-right-do-your-best-treat-others-as-you-want-to-27501/

Chicago Style
Holtz, Lou. "Do right. Do your best. Treat others as you want to be treated." FixQuotes. January 15, 2026. https://fixquotes.com/quotes/do-right-do-your-best-treat-others-as-you-want-to-27501/.

MLA Style (9th ed.)
"Do right. Do your best. Treat others as you want to be treated." FixQuotes, 15 Jan. 2026, https://fixquotes.com/quotes/do-right-do-your-best-treat-others-as-you-want-to-27501/. Accessed 8 Feb. 2026.

More Quotes by Lou Add to List
Do Right Do Your Best Treat Others as You Want to Be Treated
Click to enlarge Portrait | Landscape

About the Author

Lou Holtz

Lou Holtz (born January 6, 1937) is a Coach from USA.

26 more quotes available

View Profile

Similar Quotes

L. M. Heroux, Writer
Red Auerbach, Coach
Red Auerbach