"Even knowledge has to be in the fashion, and where it is not, it is wise to affect ignorance"
About this Quote
The intent is tactical. Gracian isn’t celebrating ignorance; he’s recommending camouflage. “Affect ignorance” is a brutal little phrase because it admits the gap between truth and survival. Sometimes the wisest move is to downplay what you know, not because it’s false, but because the room’s power dynamics can’t metabolize it. Knowledge out of season becomes a liability: it provokes suspicion, invites tests, and triggers the ancient reflex to punish the show-off.
Context matters: Gracian wrote in Baroque Spain, an atmosphere thick with etiquette, hierarchy, and institutional policing of ideas. His philosophy often reads like a user’s guide for navigating systems that reward appearance over substance. The subtext is almost modern: expertise is only persuasive when it matches a community’s aesthetic of credibility. Today we’d call it “reading the room,” “code-switching,” or managing your personal brand. Gracian just states the darker corollary: if knowledge is a fashion, then ignorance can be a disguise - and sometimes, the safest one.
Quote Details
| Topic | Wisdom |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
Gracian, Baltasar. (2026, January 16). Even knowledge has to be in the fashion, and where it is not, it is wise to affect ignorance. FixQuotes. https://fixquotes.com/quotes/even-knowledge-has-to-be-in-the-fashion-and-where-138938/
Chicago Style
Gracian, Baltasar. "Even knowledge has to be in the fashion, and where it is not, it is wise to affect ignorance." FixQuotes. January 16, 2026. https://fixquotes.com/quotes/even-knowledge-has-to-be-in-the-fashion-and-where-138938/.
MLA Style (9th ed.)
"Even knowledge has to be in the fashion, and where it is not, it is wise to affect ignorance." FixQuotes, 16 Jan. 2026, https://fixquotes.com/quotes/even-knowledge-has-to-be-in-the-fashion-and-where-138938/. Accessed 13 Feb. 2026.











