Skip to main content

Success Quote by John H. Johnson

"Failure is a word that I simply don't accept"

About this Quote

“Failure” isn’t being banished from reality here; it’s being evicted from the vocabulary of the self. John H. Johnson, the businessman who built Ebony and Jet into institutions, is making a strategic claim about mindset as much as ambition. In a world that routinely told Black entrepreneurs their ceilings were fixed and their audiences “niche,” refusing the word is a way of refusing the premise: that setbacks are verdicts rather than data.

The line works because it’s both motivational and managerial. “I simply don’t accept” frames failure as an external offer you can decline, not an internal truth you must absorb. That’s a subtle but powerful pivot: it shifts the locus of control back to the actor. For a founder, especially one navigating racist capital markets, distribution barriers, and cultural gatekeeping, the ability to keep moving after being told “no” isn’t just personal grit; it’s operational necessity. The subtext is discipline: you can’t afford the luxury of romanticizing defeat when payroll, printing schedules, and advertisers are on the line.

Still, there’s a double edge. Total rejection of “failure” can read like denial, the kind that masks risk or punishes honest accounting. Johnson’s context rescues it from cliché: this isn’t a TED-stage platitude so much as a survival doctrine forged in an economy that mislabels structural obstruction as individual inadequacy. The intent is clear: don’t let the world name your outcome before you do.

Quote Details

TopicNever Give Up
SourceHelp us find the source
CiteCite this Quote

Citation Formats

APA Style (7th ed.)
Johnson, John H. (n.d.). Failure is a word that I simply don't accept. FixQuotes. https://fixquotes.com/quotes/failure-is-a-word-that-i-simply-dont-accept-153622/

Chicago Style
Johnson, John H. "Failure is a word that I simply don't accept." FixQuotes. Accessed February 2, 2026. https://fixquotes.com/quotes/failure-is-a-word-that-i-simply-dont-accept-153622/.

MLA Style (9th ed.)
"Failure is a word that I simply don't accept." FixQuotes, https://fixquotes.com/quotes/failure-is-a-word-that-i-simply-dont-accept-153622/. Accessed 2 Feb. 2026.

More Quotes by John Add to List
Failure is a Word I Simply Dont Accept - John H. Johnson
Click to enlarge Portrait | Landscape

About the Author

USA Flag

John H. Johnson (January 19, 1918 - August 8, 2005) was a Businessman from USA.

8 more quotes available

View Profile

Similar Quotes

Muhammad Ali Jinnah, Politician
Muhammad Ali Jinnah
Margaret Drabble, Novelist
Susan B. Anthony, Activist