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Daily Inspiration Quote by Mary Quant

"Fashion is a tool... to compete in life outside the home. People like you better, without knowing why, because people always react well to a person they like the looks of"

About this Quote

Quant doesn’t romanticize fashion; she weaponizes it. Calling it a “tool” strips away the perfume-ad rhetoric and puts clothing where it’s always quietly lived: in the social marketplace, where first impressions aren’t polite opinions but instant verdicts. The ellipsis matters, too. It suggests the unspoken list of stakes that sit “outside the home” - work, status, safety, desire, credibility - arenas where women, especially in Quant’s Britain, were newly visible and newly judged.

Her phrasing is bluntly behavioral: “People like you better, without knowing why.” That’s not mysticism; it’s the psychology of bias dressed up as common sense. Quant is naming pretty privilege and aesthetic conformity before those terms became cultural shorthand. The sting is in the inevitability: “people always react well…” The word “always” isn’t a statistic; it’s a dare. She’s implying you can resent the system, but you still have to walk through it.

Context sharpens the intent. Quant helped define Swinging London, when miniskirts and bold silhouettes weren’t just style but a public re-negotiation of gender roles. Her designs were sold as liberation - youth, movement, modernity - yet she’s candid about the cost of visibility. Fashion becomes a form of social code-switching: a way to claim space, signal competence, and pre-empt dismissal. It’s empowerment, yes, but with the clear-eyed knowledge that the game is rigged toward the visually legible.

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APA Style (7th ed.)
Quant, Mary. (2026, January 16). Fashion is a tool... to compete in life outside the home. People like you better, without knowing why, because people always react well to a person they like the looks of. FixQuotes. https://fixquotes.com/quotes/fashion-is-a-tool-to-compete-in-life-outside-the-126753/

Chicago Style
Quant, Mary. "Fashion is a tool... to compete in life outside the home. People like you better, without knowing why, because people always react well to a person they like the looks of." FixQuotes. January 16, 2026. https://fixquotes.com/quotes/fashion-is-a-tool-to-compete-in-life-outside-the-126753/.

MLA Style (9th ed.)
"Fashion is a tool... to compete in life outside the home. People like you better, without knowing why, because people always react well to a person they like the looks of." FixQuotes, 16 Jan. 2026, https://fixquotes.com/quotes/fashion-is-a-tool-to-compete-in-life-outside-the-126753/. Accessed 12 Feb. 2026.

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Fashion: A Tool to Compete in Life Outside the Home
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About the Author

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Mary Quant (February 11, 1934 - April 13, 2023) was a Designer from England.

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