"Good managers have a bias for action"
About this Quote
“Good managers have a bias for action” is Tom Peters at peak impatience: a verdict on corporate culture that treats motion as a competitive advantage and hesitation as a kind of slow self-sabotage. Peters came up in the late-20th-century management boom, when American companies were staring down Japanese manufacturing discipline and an increasingly unforgiving global market. In that climate, “analysis” often became a respectable hiding place for fear. The line is engineered as a provocation: if you’re still polishing the memo, you’re already losing.
The phrase works because it smuggles a moral framework into a practical slogan. “Bias” is normally a flaw, a tilt away from objectivity. Peters flips it into a virtue. He’s not asking managers to be reckless; he’s insisting that uncertainty is the default condition of modern work, so the only rational response is iterative movement. Act, learn, adjust. In subtext, it’s a critique of managerial theater: meetings as performance, dashboards as comfort objects, strategic plans as talismans that promise control.
It also quietly redefines what “good” means. Not charismatic leadership or flawless forecasting, but momentum creation: unblocking teams, making decisions with imperfect data, privileging customer feedback over internal consensus. The line flatters the doers and needles the bureaucrats, which is precisely why it traveled so well through startups, consultancies, and executive offsites.
Still, it carries a sharp warning: a bias for action without a bias for listening turns into churn. Peters is betting that most organizations suffer from paralysis, not impulsiveness - and he’s usually right.
The phrase works because it smuggles a moral framework into a practical slogan. “Bias” is normally a flaw, a tilt away from objectivity. Peters flips it into a virtue. He’s not asking managers to be reckless; he’s insisting that uncertainty is the default condition of modern work, so the only rational response is iterative movement. Act, learn, adjust. In subtext, it’s a critique of managerial theater: meetings as performance, dashboards as comfort objects, strategic plans as talismans that promise control.
It also quietly redefines what “good” means. Not charismatic leadership or flawless forecasting, but momentum creation: unblocking teams, making decisions with imperfect data, privileging customer feedback over internal consensus. The line flatters the doers and needles the bureaucrats, which is precisely why it traveled so well through startups, consultancies, and executive offsites.
Still, it carries a sharp warning: a bias for action without a bias for listening turns into churn. Peters is betting that most organizations suffer from paralysis, not impulsiveness - and he’s usually right.
Quote Details
| Topic | Management |
|---|---|
| Source | Attributed to Tom Peters — see In Search of Excellence (1982); the book lists "a bias for action" as one of its key attributes. |
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