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Daily Inspiration Quote by Chuck Jones

"Human beings will line up for miles to buy a bucket of catastrophes, but don't try selling sunshine and light - you'll go broke"

About this Quote

A cartoonist’s curse hides inside this line: audiences insist they want joy, but they pay, reliably, for wreckage. Chuck Jones spent his life engineering mayhem that never actually harmed anyone - anvils, cliffs, explosions, the eternal physics of Looney Tunes - and he understood the bargain. Catastrophe is a product with a clean hook. It’s kinetic, legible, and instantly stakes the scene: something is about to go wrong, and we get to watch from a safe seat. “Sunshine and light,” by contrast, asks viewers to lean in without the adrenaline surcharge. It’s harder to storyboard, harder to sell, and easiest to dismiss as sentiment.

The phrasing is doing double duty. “Line up for miles” and “bucket” mock consumer appetite, as if disaster were popcorn: cheap, shareable, addictive. “Don’t try selling” turns art into commerce with a grim wink, suggesting Jones isn’t moralizing from a mountaintop so much as reporting from the factory floor. He’s seen what test audiences laugh at, what executives greenlight, what gets replay value.

The subtext lands uncomfortably well outside animation. News cycles, algorithmic feeds, prestige TV: catastrophe is the most scalable narrative engine we’ve got. Jones’s punchline isn’t that people are bad; it’s that attention has gravity. We’re drawn to impact, to conflict, to the pleasure of relief when the worst almost happens. The irony is that Jones’s own work proves “catastrophes” can be humane - slapstick as a way to metabolize fear, turning destruction into choreography. Sunshine doesn’t fail because it’s false. It fails because it doesn’t move.

Quote Details

TopicWitty One-Liners
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Citation Formats

APA Style (7th ed.)
Jones, Chuck. (2026, January 17). Human beings will line up for miles to buy a bucket of catastrophes, but don't try selling sunshine and light - you'll go broke. FixQuotes. https://fixquotes.com/quotes/human-beings-will-line-up-for-miles-to-buy-a-42244/

Chicago Style
Jones, Chuck. "Human beings will line up for miles to buy a bucket of catastrophes, but don't try selling sunshine and light - you'll go broke." FixQuotes. January 17, 2026. https://fixquotes.com/quotes/human-beings-will-line-up-for-miles-to-buy-a-42244/.

MLA Style (9th ed.)
"Human beings will line up for miles to buy a bucket of catastrophes, but don't try selling sunshine and light - you'll go broke." FixQuotes, 17 Jan. 2026, https://fixquotes.com/quotes/human-beings-will-line-up-for-miles-to-buy-a-42244/. Accessed 12 Feb. 2026.

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About the Author

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Chuck Jones (September 21, 1912 - February 22, 2002) was a Director from USA.

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