"I am providing a service that many people obviously value"
About this Quote
There is a neat, almost bulletproof defensiveness baked into Matthew Lesko's line: "I am providing a service that many people obviously value". It isn't bragging so much as it is preemptive damage control, the kind of sentence you deploy when you know you're going to be mocked for the suit, the shtick, the salesmanship. Lesko, a professional pitchman dressed like a highlighter explosion, has always been one part public librarian and one part late-night infomercial. The quote is his way of dragging the conversation back from aesthetics to outcomes.
The intent is practical: justify his business model by pointing to demand. The subtext is sharper: if you're laughing, you're probably not the customer, and your disdain is irrelevant. "Obviously" does a lot of work here. It's a small rhetorical elbow, signaling that the proof is self-evident: people pay attention, people buy, people get something out of it. It reframes skepticism as snobbery.
Context matters because Lesko's brand lives in the gray zone between empowerment and exploitation. He packages government grants, benefits, and "free money" as a treasure hunt, turning bureaucracy into entertainment. That makes him easy to dismiss as a carnival barker, yet his whole appeal is that institutions already feel like a scam to most people. By calling it a "service", he borrows the moral language of help and community, while the market logic ("many people value") remains the ultimate verdict. It's capitalism's cleanest alibi: if it sells, it must be useful.
The intent is practical: justify his business model by pointing to demand. The subtext is sharper: if you're laughing, you're probably not the customer, and your disdain is irrelevant. "Obviously" does a lot of work here. It's a small rhetorical elbow, signaling that the proof is self-evident: people pay attention, people buy, people get something out of it. It reframes skepticism as snobbery.
Context matters because Lesko's brand lives in the gray zone between empowerment and exploitation. He packages government grants, benefits, and "free money" as a treasure hunt, turning bureaucracy into entertainment. That makes him easy to dismiss as a carnival barker, yet his whole appeal is that institutions already feel like a scam to most people. By calling it a "service", he borrows the moral language of help and community, while the market logic ("many people value") remains the ultimate verdict. It's capitalism's cleanest alibi: if it sells, it must be useful.
Quote Details
| Topic | Entrepreneur |
|---|---|
| Source | Help us find the source |
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