"I call it like the domino theory of reality. If you can go one step at a time and it seems to make sense, you can then take your audience into an area that is relatively outlandish"
About this Quote
The intent is practical and slightly mischievous: build plausibility through incremental cause-and-effect, then spend that credibility on something wild. It’s how Ghostbusters can start with cranky academics, grants, and city bureaucracy, then ask you to buy a marshmallow colossus. You don’t believe because you were lectured into it; you believe because each step felt socially and emotionally legible. The outlandish arrives with the momentum of everything that came before.
The subtext is a quiet defense of mainstream entertainment as craft rather than accident. Big comedy and blockbuster filmmaking often get dismissed as “dumb” when they’re actually precision engineering: calibrating tone, character behavior, and internal rules so the audience feels safe enough to follow. Reitman’s also telling on himself a bit. This approach flatters viewers by treating them as rational—people who can be persuaded—while also admitting how easily “sense” can be staged.
Context matters: he came up in an era when high-concept premises had to play to broad theaters. The domino method is how you smuggle strangeness into the multiplex without losing the room.
Quote Details
| Topic | Movie |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
Reitman, Ivan. (2026, January 17). I call it like the domino theory of reality. If you can go one step at a time and it seems to make sense, you can then take your audience into an area that is relatively outlandish. FixQuotes. https://fixquotes.com/quotes/i-call-it-like-the-domino-theory-of-reality-if-60713/
Chicago Style
Reitman, Ivan. "I call it like the domino theory of reality. If you can go one step at a time and it seems to make sense, you can then take your audience into an area that is relatively outlandish." FixQuotes. January 17, 2026. https://fixquotes.com/quotes/i-call-it-like-the-domino-theory-of-reality-if-60713/.
MLA Style (9th ed.)
"I call it like the domino theory of reality. If you can go one step at a time and it seems to make sense, you can then take your audience into an area that is relatively outlandish." FixQuotes, 17 Jan. 2026, https://fixquotes.com/quotes/i-call-it-like-the-domino-theory-of-reality-if-60713/. Accessed 5 Feb. 2026.








