"I don't think it's about entertainment. I think it's about being ourselves"
About this Quote
That’s the subtext: when audiences are trained by talk shows, viral clips, and influencer culture to read everything as performance, insisting on “being ourselves” becomes a strategy to reclaim trust. Sawyer’s phrasing is intentionally plain, almost disarmingly unpoetic, because plainness is part of the brand. “Entertainment” implies manipulation, an audience to be pleased. “Ourselves” implies witness, a public to be served. She’s trying to restore the moral hierarchy: journalism as civic practice, not content.
Contextually, this is the kind of line that surfaces when news divisions are accused of chasing ratings or when a journalist is interviewing celebrities and politicians in the same breath. It’s also an admission: the line has blurred enough that she has to say it out loud. The power is in that quiet anxiety - authenticity has become both the remedy and the performance.
Quote Details
| Topic | Self-Improvement |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
Sawyer, Diane. (2026, January 17). I don't think it's about entertainment. I think it's about being ourselves. FixQuotes. https://fixquotes.com/quotes/i-dont-think-its-about-entertainment-i-think-its-57074/
Chicago Style
Sawyer, Diane. "I don't think it's about entertainment. I think it's about being ourselves." FixQuotes. January 17, 2026. https://fixquotes.com/quotes/i-dont-think-its-about-entertainment-i-think-its-57074/.
MLA Style (9th ed.)
"I don't think it's about entertainment. I think it's about being ourselves." FixQuotes, 17 Jan. 2026, https://fixquotes.com/quotes/i-dont-think-its-about-entertainment-i-think-its-57074/. Accessed 12 Feb. 2026.






