"I don't think we'll win every election"
About this Quote
A CEO admitting, flatly, that victory is not guaranteed is less humility than strategy. “I don’t think we’ll win every election” is a deliberately low-voltage sentence: plain words, no ideology, no enemies named. That’s the point. In corporate-speak, it’s a pressure-release valve, a way to preempt the charge that the company is trying to buy democracy outright while still signaling that it intends to play the game.
The key move is the word “every.” Scott isn’t disclaiming influence; he’s normalizing it. If you say you won’t win every election, you quietly concede you expect to win some. The phrase smuggles in a baseline assumption that elections are contests in which a corporation can plausibly “win,” not just participate. That framing matters: it reframes political engagement as a familiar market competition, a domain where resources, organization, and discipline translate into outcomes. In other words, it’s an executive talking about politics like logistics.
Contextually, this kind of line tends to surface when a business leader is under scrutiny for lobbying, campaign spending, or a high-profile public policy fight. It’s reputational risk management: soften the optics without surrendering leverage. The subtext reads: we’re involved, we’re pragmatic, we understand limits, and we want you to see us as one actor among many - even if our scale makes that claim a little comedic. It’s corporate realism dressed up as modesty, the calm voice that keeps the room from noticing how much power is already on the table.
The key move is the word “every.” Scott isn’t disclaiming influence; he’s normalizing it. If you say you won’t win every election, you quietly concede you expect to win some. The phrase smuggles in a baseline assumption that elections are contests in which a corporation can plausibly “win,” not just participate. That framing matters: it reframes political engagement as a familiar market competition, a domain where resources, organization, and discipline translate into outcomes. In other words, it’s an executive talking about politics like logistics.
Contextually, this kind of line tends to surface when a business leader is under scrutiny for lobbying, campaign spending, or a high-profile public policy fight. It’s reputational risk management: soften the optics without surrendering leverage. The subtext reads: we’re involved, we’re pragmatic, we understand limits, and we want you to see us as one actor among many - even if our scale makes that claim a little comedic. It’s corporate realism dressed up as modesty, the calm voice that keeps the room from noticing how much power is already on the table.
Quote Details
| Topic | Failure |
|---|---|
| Source | Help us find the source |
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