"I got a publishing deal with BMG, they were supportive, and some money to record demos"
About this Quote
The intent reads as calibration. Sheik is positioning his early career not as a fairy tale but as a chain of conditional green lights. “Publishing deal” carries weight in the business - it means someone thinks your songwriting can earn - yet he immediately narrows that prestige into something tangible and limited: demos. That modesty functions as subtextual credibility, a way of saying, I wasn’t manufactured; I was funded, lightly, to prove myself.
There’s also a quiet lesson about how music careers actually start: with infrastructure. Support here isn’t emotional; it’s institutional. In the 90s ecosystem Sheik emerged from, publishing companies like BMG could act as early patrons, financing recordings that labels and radio gatekeepers would later use to decide if you were worth the bigger bet. The sentence captures that liminal stage where art becomes a pitch deck.
What makes it work is its plainspoken demystification. By stripping the moment of romance, Sheik reveals the real engine underneath “discovery”: incremental investment, cautious optimism, and the hustle of turning “some money” into something undeniable.
Quote Details
| Topic | Music |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
Sheik, Duncan. (2026, January 17). I got a publishing deal with BMG, they were supportive, and some money to record demos. FixQuotes. https://fixquotes.com/quotes/i-got-a-publishing-deal-with-bmg-they-were-59006/
Chicago Style
Sheik, Duncan. "I got a publishing deal with BMG, they were supportive, and some money to record demos." FixQuotes. January 17, 2026. https://fixquotes.com/quotes/i-got-a-publishing-deal-with-bmg-they-were-59006/.
MLA Style (9th ed.)
"I got a publishing deal with BMG, they were supportive, and some money to record demos." FixQuotes, 17 Jan. 2026, https://fixquotes.com/quotes/i-got-a-publishing-deal-with-bmg-they-were-59006/. Accessed 12 Feb. 2026.
