"I just think people have a lot of fiction. But, you know, I mean, the real story of Facebook is just that we've worked so hard for all this time. I mean, the real story is actually probably pretty boring, right? I mean, we just sat at our computers for six years and coded"
About this Quote
The line “we just sat at our computers for six years and coded” is doing a lot of PR work. It launders ambition into labor, controversy into craft. “We” spreads authorship across a team (and, implicitly, across time), softening the image of a singular founder making singular decisions. “Just” minimizes everything beyond the keyboard: the social engineering, the competitive tactics, the business model choices that turned connection into extraction. It’s the hoodie-era fantasy of meritocracy, where impact is framed as the innocent byproduct of long hours and technical grit.
Context matters: Zuckerberg has spent years battling competing narratives - from The Social Network’s scheming wunderkind to the congressional-hearing avatar of Big Tech. This quote is an attempt to reclaim the origin story by shrinking it. If the founding is “boring,” then maybe the moral questions are, too. The subtext is clear: don’t overinterpret; we were builders. The cultural irony is that “we coded” has become the alibi of an empire.
Quote Details
| Topic | Startup |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
Zuckerberg, Mark. (2026, January 16). I just think people have a lot of fiction. But, you know, I mean, the real story of Facebook is just that we've worked so hard for all this time. I mean, the real story is actually probably pretty boring, right? I mean, we just sat at our computers for six years and coded. FixQuotes. https://fixquotes.com/quotes/i-just-think-people-have-a-lot-of-fiction-but-you-126678/
Chicago Style
Zuckerberg, Mark. "I just think people have a lot of fiction. But, you know, I mean, the real story of Facebook is just that we've worked so hard for all this time. I mean, the real story is actually probably pretty boring, right? I mean, we just sat at our computers for six years and coded." FixQuotes. January 16, 2026. https://fixquotes.com/quotes/i-just-think-people-have-a-lot-of-fiction-but-you-126678/.
MLA Style (9th ed.)
"I just think people have a lot of fiction. But, you know, I mean, the real story of Facebook is just that we've worked so hard for all this time. I mean, the real story is actually probably pretty boring, right? I mean, we just sat at our computers for six years and coded." FixQuotes, 16 Jan. 2026, https://fixquotes.com/quotes/i-just-think-people-have-a-lot-of-fiction-but-you-126678/. Accessed 9 Feb. 2026.





