"I never bought the commercial thing, at any stage of the game"
About this Quote
The subtext is the old rock-and-soul bargain: authenticity versus reach. Morrison isn’t just rejecting pop polish; he’s rejecting the idea that art should be legible to market research. It’s a defensive line, too, because his career has always invited the accusation that he’s difficult, prickly, uncooperative with promotion. By casting commerciality as a “thing” others “buy,” he shifts the burden: if you want him to play along, you’re the one asking for a transaction.
Context matters. Morrison came up when radio formats hardened, when labels increasingly demanded hits, and when “selling out” became a moral category in rock culture. His catalog - restless, genre-blending, often willfully untrendy - backs up the posture. The quote works because it isn’t romantic; it’s curt. It suggests an artist who doesn’t want to be inspirational, just left alone to make the work.
Quote Details
| Topic | Music |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
Morrison, Van. (2026, January 16). I never bought the commercial thing, at any stage of the game. FixQuotes. https://fixquotes.com/quotes/i-never-bought-the-commercial-thing-at-any-stage-102859/
Chicago Style
Morrison, Van. "I never bought the commercial thing, at any stage of the game." FixQuotes. January 16, 2026. https://fixquotes.com/quotes/i-never-bought-the-commercial-thing-at-any-stage-102859/.
MLA Style (9th ed.)
"I never bought the commercial thing, at any stage of the game." FixQuotes, 16 Jan. 2026, https://fixquotes.com/quotes/i-never-bought-the-commercial-thing-at-any-stage-102859/. Accessed 12 Feb. 2026.





