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Daily Inspiration Quote by Wallis Simpson

"I never make a trip to the United States without visiting a supermarket. To me they are more fascinating than any fashion salon"

About this Quote

A supermarket is the perfect place for a royal exile to be both anonymous and judgmental at the same time. Wallis Simpson’s line lands because it’s a sly reversal of what Americans thought they were exporting: not just goods, but glamour. She’s supposed to be dazzled by fashion salons - the polished, gatekept temples of taste that mirror the courtly world she once orbited. Instead, she elevates fluorescent aisles and price tags, turning mass consumption into the real spectacle.

The intent reads as more than travel chatter. Simpson is praising a distinctly American kind of power: abundance made ordinary. The supermarket isn’t curated for aristocrats; it’s engineered for everyone, and that engineering is the point. Where a salon performs exclusivity, the supermarket performs scale. Choice becomes theater. The subtext is quietly ruthless: modern status isn’t secured by lineage or couture but by logistics - refrigeration, supply chains, the miracle of strawberries in winter.

Context matters. Simpson, forever framed as the woman who “cost” a king his throne, lived in a gilded cage of notoriety and social exclusion. Supermarkets offer a different kind of legitimacy: not hereditary, not dependent on invitations. Her fascination doubles as cultural critique. America’s most persuasive luxury, she implies, is not elegance but access - the democratic fantasy of plenty, stocked and faced forward, waiting for anyone with a basket.

Quote Details

TopicTravel
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Citation Formats

APA Style (7th ed.)
Simpson, Wallis. (2026, January 18). I never make a trip to the United States without visiting a supermarket. To me they are more fascinating than any fashion salon. FixQuotes. https://fixquotes.com/quotes/i-never-make-a-trip-to-the-united-states-without-18722/

Chicago Style
Simpson, Wallis. "I never make a trip to the United States without visiting a supermarket. To me they are more fascinating than any fashion salon." FixQuotes. January 18, 2026. https://fixquotes.com/quotes/i-never-make-a-trip-to-the-united-states-without-18722/.

MLA Style (9th ed.)
"I never make a trip to the United States without visiting a supermarket. To me they are more fascinating than any fashion salon." FixQuotes, 18 Jan. 2026, https://fixquotes.com/quotes/i-never-make-a-trip-to-the-united-states-without-18722/. Accessed 8 Feb. 2026.

More Quotes by Wallis Add to List
Wallis Simpson: Supermarkets, Style, and Modern Consumerism
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About the Author

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Wallis Simpson (June 19, 1895 - April 24, 1986) was a Royalty from USA.

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