Time & Perspective Quote by Eva Herzigova

A model admitting she rarely does face masks is a small act of rebellion against an industry built on ritualized self-maintenance. Herzigova frames the choice as a time-budget problem, not a beauty philosophy: if she has “extra time,” it gets spent on friends, not on polishing the self. That’s the hook. Coming from someone whose job description is, effectively, “be looked at,” the line quietly refuses the idea that every spare minute must be reinvested into looking even more lookable.

The subtext is about agency. Beauty culture often sells self-care as empowerment, but it can function like a second shift: invisible labor performed to meet a standard that keeps moving. Herzigova’s phrasing demotes the mask from necessity to optional hobby, and that demotion matters. She’s not condemning skincare; she’s reprioritizing intimacy, implying that relationships are a better use of recovery time than the endless optimization of skin, body, mood.

There’s also a generational wink. Herzigova came up in the ’90s supermodel era, when glamour was less confessional and wellness less content-driven. Today, “masking” is both product and performance, something you can post, monetize, and brand as self-love. Herzigova’s sentence declines the performance. It suggests that the most radical form of care, especially for someone whose image is currency, might be spending time where you’re not the main project.