"I think a simple rule of business is, if you do the things that are easier first, then you can actually make a lot of progress"
About this Quote
The intent is managerial and cultural at once. On the surface, it’s about throughput: clear the low-hanging fruit, keep the team unblocked, generate visible wins. Underneath, it’s a philosophy of legitimacy-by-motion. If you can point to forward movement, you can argue you’re being responsible, even when the hardest questions (privacy, misinformation, monopoly power, social harm) remain conveniently deferred. “Easy first” becomes a permission structure: build now, clean up later, apologize if necessary.
That subtext is especially charged coming from Zuckerberg, whose public story is tied to scaling fast and learning in public, often at the expense of careful governance. Facebook’s rise rewarded an engineering worldview where problems are solvable if you break them into smaller tasks; its controversies exposed what happens when the “hard parts” are human, political, and structural.
The quote works because it flatters the listener with control. Progress becomes something you can manufacture with a simple rule, not a messy negotiation with trade-offs. It’s reassuring, actionable, and, in its own way, revealing: the easiest tasks aren’t always the most important ones, but they’re the ones that let you keep calling the sprint a success.
Quote Details
| Topic | Business |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
Zuckerberg, Mark. (2026, January 15). I think a simple rule of business is, if you do the things that are easier first, then you can actually make a lot of progress. FixQuotes. https://fixquotes.com/quotes/i-think-a-simple-rule-of-business-is-if-you-do-162223/
Chicago Style
Zuckerberg, Mark. "I think a simple rule of business is, if you do the things that are easier first, then you can actually make a lot of progress." FixQuotes. January 15, 2026. https://fixquotes.com/quotes/i-think-a-simple-rule-of-business-is-if-you-do-162223/.
MLA Style (9th ed.)
"I think a simple rule of business is, if you do the things that are easier first, then you can actually make a lot of progress." FixQuotes, 15 Jan. 2026, https://fixquotes.com/quotes/i-think-a-simple-rule-of-business-is-if-you-do-162223/. Accessed 5 Feb. 2026.






