"I think foreign countries really do like it when American artists sing in their language. And when you go over there and say, 'Hi, how are you?' in their language, they love it. It makes them feel like you're doing it just for them. We in America take so much for granted"

Natalie Cole’s words emphasize the importance of cultural sensitivity and the power of connection through language. When American artists perform in foreign countries and choose to sing in the native language of their audience, they are showing respect and appreciation for that culture. This act goes beyond entertainment; it fosters a sense of inclusivity and acknowledgment. The audience feels valued, seen, and recognized because the performer is making a genuine effort to meet them on their own terms. Even a simple greeting such as “Hi, how are you?” in the audience’s language can spark joy and deepen the bond between the artist and the listeners. These seemingly small gestures have a profound impact, reinforcing that the artist’s performance isn’t just a standardized routine but an experience tailored specifically for them.

Cole also draws attention to a broader point about American perspectives. She suggests that Americans often take their own culture and language for granted, perhaps assuming that their way is the default or that others will adapt to them. This attitude can lead to overlooking the feelings and experiences of people from other parts of the world. When traveling or performing abroad, making an effort to bridge the cultural gap can not only enrich the audience’s experience but also foster mutual understanding and respect. The willingness to engage with another culture, even in minor ways, reflects humility and curiosity. It signals that the artist is open to learning and connecting, rather than simply expecting others to conform.

Fundamentally, Cole’s message highlights the universal human desire to be acknowledged and respected. By stepping out of one’s comfort zone and making an effort to communicate in another language, artists, indeed, anyone, can create powerful moments of connection and goodwill. Her reflection serves as a gentle reminder of the value found in empathy, cultural appreciation, and the simple yet profound act of reaching out to others.