"I think it is really important to have a sense of business. As a designer you can get so wrapped up in the design and fashion side that you forget the business side"
About this Quote
The intent isn’t to scold designers for being dreamy; it’s to reframe what professionalism looks like in an industry that fetishizes inspiration. Hilfiger’s brand has always lived at the intersection of aesthetic and scale: Americana polished into a product that can travel through department stores, licensing deals, and global distribution without losing its recognizability. That trajectory makes “business sense” sound less like compromise and more like the mechanism that turns an idea into a durable cultural object.
The subtext is about control. If you don’t understand margins, manufacturing, and positioning, someone else will - and they’ll quietly become the author of your work. Fashion, in this telling, isn’t art versus commerce; it’s a negotiation where creativity that can’t survive supply chains and pricing dies as a moodboard.
Hilfiger also signals a generational reality: designers today are brands, content engines, and employers. The romantic lone genius model can’t handle that load. Business literacy becomes a form of creative protection, a way to keep the vision intact when the market inevitably tries to edit it.
Quote Details
| Topic | Business |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
Hilfiger, Tommy. (2026, January 17). I think it is really important to have a sense of business. As a designer you can get so wrapped up in the design and fashion side that you forget the business side. FixQuotes. https://fixquotes.com/quotes/i-think-it-is-really-important-to-have-a-sense-of-24364/
Chicago Style
Hilfiger, Tommy. "I think it is really important to have a sense of business. As a designer you can get so wrapped up in the design and fashion side that you forget the business side." FixQuotes. January 17, 2026. https://fixquotes.com/quotes/i-think-it-is-really-important-to-have-a-sense-of-24364/.
MLA Style (9th ed.)
"I think it is really important to have a sense of business. As a designer you can get so wrapped up in the design and fashion side that you forget the business side." FixQuotes, 17 Jan. 2026, https://fixquotes.com/quotes/i-think-it-is-really-important-to-have-a-sense-of-24364/. Accessed 12 Feb. 2026.





