Creativity Quote by Ian Williams

Calling someone’s taste “boring” sounds like heresy in a culture that treats playlists, thrift finds, and niche fandoms as personality certificates. Ian Williams is poking at that whole economy of self-branding: the idea that if you curate hard enough, you become interesting by association. The line isn’t anti-art or anti-preference; it’s anti-substitution. Taste is often presented as evidence of depth when it’s really the lowest-effort shorthand for it.

The intent lands as a musician’s critique of passive identity. Taste, in the conversational sense, can become a form of outsourcing: instead of telling you what I make, risk, or believe, I list the approved references. It’s culturally safe, socially legible, and basically un-falsifiable. You can’t argue with someone’s “vibes,” so taste becomes a shield against actual disclosure. Williams is calling that bluff.

There’s also a quiet rebuke to the gatekeeping reflex in music scenes, where taste is used as currency and as a border checkpoint. If taste is “boring,” then the hierarchy built on it starts to look silly: the endless sorting of people into “gets it” and “doesn’t.” What matters more is attention and action: how you listen, why you choose, what you do with the influences you claim.

Coming from a musician, the subtext is pointed: stop interviewing me like a mood board. Ask about process, failures, obsessions, the weird private reasons a sound matters. Taste is the receipt; the interesting part is what you actually bought and built with it.