"I think that a lot of companies are still amazingly price sensitive"

Sanjay Kumar's quote recommends that numerous companies are still really concentrated on price when making decisions. This might suggest that they are searching for the lowest cost option when it comes to acquiring goods and services, or that they are looking for the very best value for their cash. It could also imply that they want to sacrifice quality for a lower price. This might be a sign that companies are trying to conserve cash in order to remain competitive in the market. It could also be a sign that companies are trying to stay rewarding in a difficult economic environment. Whatever the reason, it appears that price is still a significant factor in many companies' decision-making processes.