"I think that the use of copyright is going to change dramatically. Part of it is economics. There is just going to be so much content out there - there's a scarcity of attention. Information consumes attention, and there's too much information"
About this Quote
That attention pivot does a lot of quiet work. It reframes copyright from a default mechanism of control into a negotiable tactic, useful in some contexts but blunt in others. When anyone can publish, copy, remix, or generate, legal exclusivity doesn’t automatically translate into economic value. Value migrates to what funnels attention: platforms, curators, brands, recommendation systems, communities, and the trust layer that tells you what’s worth your time. Dyson’s subtext is that the winners won’t be those with the strongest lock on content, but those who can reliably guide overwhelmed audiences through the noise.
Her line "Information consumes attention" is almost a corrective to the techno-optimism of the early internet era, when more data was treated as self-evidently good. She’s warning that abundance creates a new kind of poverty: cognitive bandwidth. In that world, copyright’s moral narrative (protect creators) gets crowded out by a colder economic reality: creators and companies will experiment with freer sharing, subscriptions, patronage, bundling, and access-based models because attention, not copying, is what must be rationed.
Quote Details
| Topic | Internet |
|---|---|
| Source | Help us find the source |
| Cite | Cite this Quote |
Citation Formats
APA Style (7th ed.)
Dyson, Esther. (n.d.). I think that the use of copyright is going to change dramatically. Part of it is economics. There is just going to be so much content out there - there's a scarcity of attention. Information consumes attention, and there's too much information. FixQuotes. https://fixquotes.com/quotes/i-think-that-the-use-of-copyright-is-going-to-70518/
Chicago Style
Dyson, Esther. "I think that the use of copyright is going to change dramatically. Part of it is economics. There is just going to be so much content out there - there's a scarcity of attention. Information consumes attention, and there's too much information." FixQuotes. Accessed February 2, 2026. https://fixquotes.com/quotes/i-think-that-the-use-of-copyright-is-going-to-70518/.
MLA Style (9th ed.)
"I think that the use of copyright is going to change dramatically. Part of it is economics. There is just going to be so much content out there - there's a scarcity of attention. Information consumes attention, and there's too much information." FixQuotes, https://fixquotes.com/quotes/i-think-that-the-use-of-copyright-is-going-to-70518/. Accessed 2 Feb. 2026.

