"I think the future stopped looking American when you think back to Blade Runner and Neuromancer, when it started to look more Japanese"
About this Quote
The future, Banks implies, didn’t just change aesthetics; it changed ownership. His nod to Blade Runner and Neuromancer is a timestamp from the late Cold War, when sci-fi stopped treating “tomorrow” as a shinier version of midcentury America and started rendering it as something denser, neon-slick, and culturally hybrid. That pivot wasn’t neutral. It was an admission that the US monopoly on imagining progress was cracking, replaced by a Japan-coded modernity associated with miniaturization, consumer electronics, high-speed urban life, and corporate power that felt more intimate than governmental.
Banks is also clocking how sci-fi works as a mood board for geopolitics. Blade Runner’s rain-soaked LA and Gibson’s corporate sprawl don’t merely borrow Japanese signage for flavor; they externalize an anxiety about American decline in the face of Japan’s 1980s economic rise. “Started to look more Japanese” is shorthand for a future where the commanding heights are held by transnational companies, where identity is modular, and where the street-level texture of life is shaped by imported goods and media rather than national myth.
There’s subtextual critique here too: the “Japanese future” is often a Western projection, a selectively exoticized palette (kanji, yakuza vibes, vending-machine futurism) that turns another culture into an atmospheric signifier for late capitalism. Banks, a writer attentive to systems and power, is less praising Japan than diagnosing a cultural handover in the imagination: when your sci-fi stops looking like you, it’s a quiet confession that you no longer expect to run the world.
Banks is also clocking how sci-fi works as a mood board for geopolitics. Blade Runner’s rain-soaked LA and Gibson’s corporate sprawl don’t merely borrow Japanese signage for flavor; they externalize an anxiety about American decline in the face of Japan’s 1980s economic rise. “Started to look more Japanese” is shorthand for a future where the commanding heights are held by transnational companies, where identity is modular, and where the street-level texture of life is shaped by imported goods and media rather than national myth.
There’s subtextual critique here too: the “Japanese future” is often a Western projection, a selectively exoticized palette (kanji, yakuza vibes, vending-machine futurism) that turns another culture into an atmospheric signifier for late capitalism. Banks, a writer attentive to systems and power, is less praising Japan than diagnosing a cultural handover in the imagination: when your sci-fi stops looking like you, it’s a quiet confession that you no longer expect to run the world.
Quote Details
| Topic | Movie |
|---|
More Quotes by Iain
Add to List




